Kim Longfield

Founder and Principal
Longfield headshot

2022 Leadership Journey Project: Shattering the Glass Floor

Dr. Kim Longfield has more than 25 years of experience in global development, strategy, and research. She is the founder of Databoom, a research and communications agency that believes powerful insights can shape the world.

Kim’s areas of expertise include strategic advising and communications, stakeholder engagement, translating evidence into practice, research and evaluation design, and capacity building. She has worked with implementers, donors, and advocates on social behavior change, social marketing, and social franchising. Areas of focus include sexual and reproductive health, family planning, safe abortion, HIV/AIDS prevention, malaria, maternal and child health, adolescent health, primary health care, health systems strengthening, education, safety, economic empowerment, the prevention of child sexual abuse, and gender empowerment.

Under Databoom, Kim partners with organizations to evaluate their work, design strategy, improve stakeholder engagement, and develop communications backed by evidence. She also designs measurement frameworks and studies to generate insight, evaluate impact, and identify practical solutions for organizations working in resource-poor settings. She excels at presenting complicated information to a range of audiences and using evidence to inform decision-making.

Prior to founding Databoom, Kim served as Director of Strategic Research and Evaluation at Population Services International (PSI), a global health nonprofit with $600 million in annual revenues and offices in more than 60 countries around the world. She led the organization’s evaluation agenda to answer questions of strategic importance, including the impact, effectiveness, cost-effectiveness, scale, and quality of social marketing programs. Her work has been used to develop, monitor, and evaluate programs, analyze health markets, and advocate for standard measures across organizations.

Kim is also highly skilled in human-centered design, group facilitation, quantitative and qualitative research, and metrics. She is fluent in French and is the author of more than fifty published journal articles, reports, book chapters, and working papers. Kim has a PhD in Sociology and International Health and an MPH in International Health/Health Communication and Education, both from the Tulane University.

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